In this year's trends whitepaper we explore four key trends we've identified in our datasets that are set to shape the consumer landscape.
2024 customer trends
How to connect with your customers
How are perceptions of AI impacting consumer usage behaviours?
How will perceptions of AI change the way consumers behave?
The impact of Gen AI on Marketing for CPG brands.
How to future-proof your consumer insights role with ChatGPT.
Here's what we've learnt.
Streetbees x Avon & Mars
Streetbees x Burts Bees